乔布斯哭了 谣言让苹果6分钟蒸发40亿

上周三，乔布斯和他的苹果公司着实心慌了，因为这个IT巨头的在6分钟内损失了40亿美元！事情的原因竟是一条关于iPhone上市日前延迟的消息的报道，事后证实这个消息属于谣言，但造成的损失已经无法弥补。（策划：苹果iPhone试水手机市场的六大拷问）

    本月16日当地时间上午11:49，美国著名硬件网站Engadget发布的消息称，从苹果公司内部获取的一份邮件显示iPhone手机和Leopard无法按照原定的日前上市，iPhone由原定的今年6月推迟至10月，Leopard由10月推迟到明年1月。这一消息刚刚发布，苹果公司的股票就立即收到影像，6分钟内下挫2.7%，瞬间蒸发了40亿美元。

    随后Engadget接到苹果公司公关部门的电话，证实了所得消息属于谣言，并立即澄清了事实称上述邮件非公司所发，内容并不属实，苹果将如期在6月推出iPhone、Leopard也将按照原计划在10月推出。股市也随即做回应，32分钟之后，苹果公司的股价便迅速反弹至下跌前水平，当天收盘时仅跌1.4美元。

    这个事件引起了苹果公司的关注，有分析人士称有人蓄意操纵股市，在假消息放出之后趁机捞取利益。

目前，Engadget已经就事件的原委做出了说明，而苹果公司尚未表态，美国证券当局是否会接入也不得而知，但在6分钟内蒸发40亿美元的事实也证明了媒体报道的影响力。

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附Engadget收到的苹果公司内部邮件信息：

From: Bullet News
Date: May 16, 2007 9:09 AM CDT
To: [redacted]
Subject: Mac OS X Leopard and iPhone Delayed

Mac OS X Leopard Delayed Until January
iPhone Delayed Until October

REGIONS: Asia-Pacific, Canada, Europe, Japan, Latin America, United States
GROUPS: AppleCare, Retail

Apple issued a press release today announcing that iPhone which was scheduled to ship in June, has been moved to October and the release date for Mac OS X Leopard has been moved to January next year. A beta version of Mac OS X Leopard will be given to developers at the Worldwide Developers Conference (WWDC).

Apple email redaction

From: [redacted]
Date: May 16, 2007 10:47 AM CDT
To: [redacted]
Subject: NEWS: Disregard Bullet*News Sent May 16 at Approximately 9 a.m. Central--AP/CA/EU/JP/LA/US

You may have received what appeared to be a Bullet*News from Apple. This communication is fake and did not come from Apple.

Apple is on track to ship iPhone in late June and Mac OS X Leopard in October.